Foundation: listing images
Plan the main image and supporting sequence around product recognition, strongest benefits, dimensions or compatibility, use, objections and lifestyle context. Amazon recommends at least six images and supports up to nine photos on the product detail page.
Depth: A+ Content
Use A+ for materials, comparison, product range, brand story and information that cannot remain readable inside square listing images.
Demonstration: product video
Use video when motion, setup, sound-independent demonstration, fit or real use adds information that still images cannot communicate efficiently.
Reuse without repetition
The same approved photography can support listing, A+ and video planning, but each final asset should have a distinct role. Social and advertising cutdowns should be planned from the master production instead of improvised afterward.