Amazon visual production in China

How much does an Amazon product video cost?

A direct product demonstration, a lifestyle scene and a model-led production are different scopes—not one price with hidden add-ons.

Short answer

Prodography's direct Product Demo starts at $399, a Lifestyle Scene video starts at $899, and a Model Lifestyle production starts at $1,899. The final quote depends on shot count, runtime, location, casting, props, product preparation, travel, 3D/CGI and the number of exports.

Product Demo · from $399

Best for setup, controls, scale, package contents and a clear studio or tabletop explanation. The public starting scope is 20–35 seconds with up to eight planned shots.

Lifestyle Scene · from $899

Best when the environment materially helps the shopper understand use. The public starting scope is 30–45 seconds with one simple location and up to twelve planned shots.

Model Lifestyle · from $1,899

Best for fit, interaction and emotional context. The public starting scope is 30–60 seconds with one professional model, a simple location and up to fifteen planned shots.

Platform requirements

Amazon video requirements depend on the placement. Amazon Ads currently recommends 1920×1080 for Sponsored Products feature videos and applies moderation rules, so confirm the intended placement before production.

Continue planning the scope.

Product Video service · DIVON main video and separate SBV cutsWhich visual assets should an Amazon product launch include? · What should I send for an accurate Amazon visual-production quote?
Send the product and receive a scope, timeline and clear price.